The CPG Guys
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The CPG Guys
CPG & FMCG eCommerce industry icon Sri Rajagopalan & consumer loyalty guru Peter V.S. Bond explore how brands and retailers understand and engage with consumers in-store, online and everywhere in between. http://cpgguys.com
Episodis Recents
594 episodis
Fixing Paid Social for Retailer Sales with Ampd's Joshua Gebhardt & Brandon Nutter
The CPG Guys are joined in this episode by Joshua Gebhardt CEO & Co-Founder and Brandon Nutter, CTO & Co-Founder of Ampd which connects paid social ca...
Commerce Riff with Sri & PVSB - February 17, 2026
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.
This week’s topics:
CPG Guys Website: http:...
Live from FMI Midwinter 2026 with AWS's Justin Honaman
The CPG Guys are joined in this episode by Justin Honaman, Head Worldwide Retail & Consumer Goods Go-To-Market at Amazon Web Services. Justin is also...
Super Bowl 2026 Ad Recap
In this episode, the CPG Guys review all of the television ads that played in Super Bowl 60, February 8, 2026.
CPG Guys Website: http://CPGguys....
Real Time Bidding in Retail Media with Macy’s Michael Krans and Pentaleap’s Andreas Reiffen
The CPG Guys are joined in this episode by Michael Krans, Vice President of Retail Media at Macy’s Inc. and Andreas Reiffen, Founder and CEO of Pental...
Live from CES 2026 with Amazon’s Sarah Iooss
The CPG Guys are joined in this episode by Sarah Iooss, Director of Global Agency & Global Twitch at Amazon Ads, the retail media division of Amazon.<...
Commerce Riff with Sri & PVSB - February 2, 2026
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.
This week’s topics:
CPG Guys Website: http:...
Live from CES 2026 with Tracy Locke’s Curt Munk
The CPG Guys are joined in this episode by Curt Munk, Head of Sales & Strategy at Tracy Locke, the Original Commerce Agency. Their relentless focus on...
FMI Midwinter Recap with Parag Shah
The CPG Guys are joined in this episode by Parag Shah, CEO & Co-Founder of ThinkBlue Consulting.
We decompose what happened at the 2026 FMI Midw...
Commerce Riff with Sri & PVSB - January 27, 2026
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.
This week’s topics:
CPG Guys Website: http:...
Product Experience Management with Syndigo's Simon Angove
The CPG Guys are joined in this episode by Simon Angove, CEO of Syndigo which works behind every product to deliver consistent content and digital she...
Growth-Oriented Category Disruption with Chobani's John Frost
The CPG Guys are joined in this episode by John frost, Chief Customer Officer at Chobani,
Find John Frost on Linkedin at: https://www.li...
Commerce Riff with Sri & PVSB - January 20, 2026
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.
This week’s topics:
CPG Guys Website: http:...
Live from CES 2026 with Albertsons Media Collective's Liz Roche
The CPG Guys are joined in this episode by Liz Roche, VP for Media and Measurement at Albertson's Media Collective, the retail media division of the A...
Live from CES 2026 with Walmart Connect's Khurrum Malik
The CPG Guys are joined in this episode by Khurrum Malik, VP of Business and Customer Marketing at Walmart Connect, the retail media arm of Walmart In...
Commerce Riff with Sri & PVSB - January 13, 2026
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.
This week’s topics:
CPG Guys Website: http:...
Retail Media Trends, Benchmarks and Leadership with EMarketer's Sarah Marzano
The CPG Guys are joined in this episode by Sarah Marzano, Principal Analyst for Retail and Commerce Media at EMarketer, the go-to forecasts, data, and...
Connected Commerce with Flywheel’s Sarah Cunningham
Thje CPG Guys are joined in this episode by Sarah Cunningham, Chief Retail Experience Officer of Flywheel, the commerce acceleration division of Omnic...
The Shifting Consumer Dynamics with NielsenIQ's Marta Bowles
The CPG Guys are joined in this episode by Marta Bowles, Chief Communications Officer and Global Marketing Centers of Excellence at NielsenIQ. This co...
What's In-Store for Retail Media Networks with Stratacache's Chris Riegel
The CPG Guys are joined by Chris Riegel CEO of STRATACACHE with retail solutions that allow them to be partners in creating an in-store evolution, fi...
2025 Review and 2026 Preview with RBC Capital's Nik Modi
The CPG Guys are joined in this episode by returning guest Nik Modi, Co-Head of Global Consumer & Retail Research at RBC Capital Markets for a 2025 re...
Live from Amazon Accelerate With The Happy Start’s Jerry Tsai & Phillip Guerra
The CPG Guys are joined in this episode by Jerry Tsai and Phillip Guerra, co-founders of The Happy Start, manufacturer of award-winning baby products...
Live from Amazon Accelerate with Plant Therapy's Chris Jones
The CPG Guys are joined in this episode by Chris Jones, Founder & CEO of Plant Therapy, your shortcut to wellness, transforming ordinary rituals into...
Small Business-Retailer Partnerships with GlobalData Retail's Neil Saunders
The CPG Guys are joined in this episode by Neil Saunders, Manging Director & Retail Analyst at GlobalData Retail.
Follow Neil on LinkedIn at: ht...
Fresh Affordable Food for America’s Communities With Dollar General’s Allen Warch
The CPG Guys are joined in this episode by Allen Warch, VP Food & Fresh Merchandising at Dollar General.
Follow Allen on LinkedIn at: https://ww...
Commerce Riff with Sri & PVSB - December 23, 2025
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.
This week’s topics:
CPG Guys Website: http:...
Fitness Marketing with Crunch Fitness’ Chad Waetzig
The CPG Guys are joined in this episode by Chad Waetzig, CMO at Crunch Fitness and Justin Bajan, co-founder of Familiar Creatures, a creative agency,<...
Culture of Values with Dollar General's Angela Martin
The CPG Guys are joined in this episode by Angela Martin, VP of Customer Insights & Branding at Dollar General. With approximately 20,000 stores, they...
Commerce Riff with Sri & PVSB - December 16, 2025
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.
This week’s topics:
CPG Guys Website: http:...
Best in Class Performance Marketing with Ibotta’s Bryan Leach
The CPG Guys are joined in this episode by Bryan Leach, the Founder & CEO of Ibotta, a performance marketing platform allowing brands to deliver digit...
Exceptional Customer Engagement with Kellanova’s Joe Mueller
The CPG Guys are joined in this episode by Joe Mueller, VP of Industry & Customer Relations at Kellanova.
Follow Joe on LinkedIn at: https://www...
Live from unBoxed 2025 with Amazon’s Wayne Purboo
The CPG Guys are joined in this episode by Wayne Purboo, VP of Video Advertising at Amazon Ads.
This episode was recorded at Amazon unBoxed 2025...
Commerce Riff with Sri & PVSB - December 9, 2025
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.
This week’s topics:
CPG Guys Website: http:...
2025 Review and 2026 Predictions with NielsenIQ's Sherry Frey, Anna Mayo, Chris Costagli & Andrea Binder
The CPG Guys are joined in this episode by Nielsen IQ's Sherry Frey - VP Total Wellness, Anna Mayo - VP Beauty Vertical, Chris Costagli - VP Food & Be...
Live from Amazon Accelerate with Amazon’s Wain Yu
The CPG Guys are joined in this episode by Wain Yu, GM/Director of Buy With Prime & Multi-Channel Fulfillment at Amazon.
Follow Wain on LinkedIn...
Commerce Riff with Sri & PVSB - December 2, 2025
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.
This week’s topics:
CPG Guys Website: http:...
Discovery Commerce with TikTok’s Mike Westgate
The CPG Guys are joined in this episode by Mike Westgate, Vertical Director of Enterprise Food, Beverage & Alcohol Advertising at TikTok
Follow...
Mobile Commerce Media with Uber Advertising’s Kristi Argyilan
The CPG Guys are joined in this episode by Kristi Argyilan, Global Head of Advertising at Uber.
Follow Kristi on LinkedIn at: https://www.linked...
Commerce Riff with Sri & PVSB - November 25, 2025
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.
This week’s topics:
CPG Guys Website: http:...
Analyzing Omnichannel Success with Kellanova's Mike McCune & Maggie Gilliam Hoy
The CPG Guys are joined in this episode by Kellanova's Mike McCune, Sr. Dir Sr. Director of Integrated Commercial Analytics & Maggie Gilliam Hoy, Sr....