The Exit Five CMO Podcast (Hosted by Dave Gerhardt)
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The Exit Five CMO Podcast (Hosted by Dave Gerhardt)
Interviews with top marketers sharing tactical tips, strategies, and lessons learned to help you grow your business. Hosted by Dave Gerhardt, founder of Exit Five, former CMO, and author of Founder Brand. Learn more at exitfive.com
Episodis Recents
375 episodis
How to Use AI for Content Without Creating Slop with Eoin Clancy (VP Growth at Airops)
Dave sits down with Eoin Clancy, VP of Growth at AirOps, to talk about what's working in B2B marketing right now. They get into the rise of the conten...
How to Stand Out in B2B Marketing (with Louis Grenier, Author of Stand the F*ck Out)
#363 | Louis Grenier joins Dave for a conversation about what it takes to stand out in B2B marketing when everything feels the same. They get into how...
Why Marketing Is a Human Profession
#362 | Dave sits down with Eddie Shleyner, founder of VeryGoodCopy.com, to talk about why great marketing copy can't be generated — it has to be writt...
How to Win at AEO (Answer Engine Optimization)
#361 | In this episode, Matt Carnevale, Head of Community at Exit Five talks with three marketers doing impactful work in AEO. AI search is changing h...
Why B2B brands should be doing influencer marketing with Ishveen Jolly
#360 | Dave sits down with Ishveen Jolly, founder and CEO of Open Sponsorship, to talk about what influencer and athlete marketing actually looks like...
How Snowflake Runs ABM with Casey Patterson
#359 | Dave sits down with Casey Patterson, Director of ABM at Snowflake, to talk about what ABM actually looks like inside one of the biggest compani...
What’s Actually Working in B2B Email Right Now
#358 | Ben Wallis (Customer Lifecycle Manager, Quo), Jaina Mistry (Director of Brand and Content Marketing, Knak), Kremi Mestanova (B2B Content and Gr...
How Ramp Is Rebuilding Marketing Around AI Agents
#357 | Dave sits down with George Bonaci, VP of Growth at Ramp, to talk about what growth actually looks like at one of the most talked-about brands i...
How to Think About AEO with Brett Domeny (Director of Product Management at Webflow)
#356 | Dave sits down with Brett Domeny, product lead at Webflow focused on AEO, to talk about what it actually takes to show up in AI search. Brett b...
Should You Run Marketing Like a Product Team?
#355 | Dave sits down with Maria Scheifler to talk about why your marketing team might be getting less done as it grows — and what to do about it. Mar...
Customer Marketing Deep Dive
#354 | Sue (Head of Lifecycle Marketing, Monarch Money), Jonathan (VP of Marketing, Seamless.AI), and Naomi (Senior Product Marketing Manager, Custome...
How CMOs Are Deploying AI Across Marketing
#353 | Tara (CMO, Optimizely), Julia (Director of AI Adoption, Optimizely), Lily (CMO, Three Play Media), Pejman (CMO, Menlo Security), and Kevin (CMO...
Build a Better B2B Growth Engine with Uzair Dada from Iron Horse
#352 | Dave sits down with Uzair Dada, CEO of Iron Horse, to talk about why most B2B companies are overcomplicating their marketing and what to do ins...
Claude Code for B2B Marketers (with Corey Haines)
#351 | Dave is joined by Corey Haines, the founder of Conversion Factory, Swipe Files, and Marketing-Skills.com, which has over 20,000 stars on GitHub...
B2B Social Media Strategy Discussion
#350 | Dave was a guest on Slate's Social Social Club webinar for a conversation about everything organic marketing and B2B social media strategy with...
Real Talk from Three CMOs: Attribution, Paid Media, and Why B2B Is More Emotional Than You Think
#349 | Megan Lueders (CMO, Sonatype), Ido Mart (CMO, ManyChat), and Kim Storin (CMO, Zayo) join Dave for a live CMO panel from an Exit Five meetup in...
How to Create a Category When You're Already the Market Leader (with Melton Littlepage, CMO at 1Password)
#348 | Dave sits down with Melton Littlepage, CMO at 1Password, to talk about what category creation actually looks like inside a company that's alrea...
How ClickUp Built a B2B Social Machine with Chris Cunningham from ClickUp
#347 | ClickUp drives millions of impressions for the company through videos and content for B2B marketers on social, and in this episode Dave sits do...
Inside Ramp's Marketing: Creative Bets, Measurement, and AI Agents (with Drew Pinta)
#346 | Dave sits down with Drew Pinta, Director of Growth Data at Ramp, to talk about what it actually looks like to measure marketing when the hardes...
Creative + AI examples from B2B marketers
#345 | Luke (Head of Growth & Marketing, ElevenLabs), Liz (CMO, Brain Labs), Vicente (Creative Director, Bitly), and Carter (Global Brand Team, UiPath...
The 6 Types of Ownable Ideas (And How to Find Yours) with Katelyn Bourgoin, Founder of Unignorable
#344 | Dave sits down with Katelyn Bourgoin, founder of Unignorable, to talk about the one strategic move most B2B marketers overlook: owning an idea...
How to Make Outbound Work and Build Pipeline in 2026 (with Jen Allen-Knuth, Founder of DemandJen)
#343 | In this session from Drive 2025 titled “Building Pipeline in the Shiny Object Era”, Jen Allen Knuth unpacks why deals stall even when your prod...
How to Be the CMO Everyone Wants to Work With (with Dave Kellogg)
#342 | Recorded live at Exit Five's Marketing Leadership Retreat, this episode features Dave Kellogg sharing his framework for being the CMO everyone...
B2B Ad Campaigns That Actually Worked (From Five Demand Gen Marketers)
#341 | In this Exit Five Live session, Cindy Dubon (Director of Growth Marketing, Goldcast), Kelly Arndt (Sr. Demand Gen Manager, Vector), Jeremy Chun...
From HubSpot Blog to CMO: Kipp Bodnar on Career Growth and Marketing Leadership
#340 | Dave sits down with Kipp Bodnar, CMO of HubSpot, to talk about the journey from running a company blog to leading marketing at a $2B business....
ABM (Account-Based Marketing) Overview with Brandon Redlinger
#339 | Dave is joined by Brandon Redlinger, former VP of Marketing and co-founder of The Forge, for a conversation about how to build an ABM program t...
LinkedIn Advertising: What's Working Now in 2026 (with Davang Shah, VP Marketing at LinkedIn)
Dave is joined by Davang Shah, VP of Marketing at LinkedIn, for a conversation about what actually works with LinkedIn ads right now. They cover why b...
Building a Marketing Machine from Scratch (with Erin May, CMO at User Interviews)
#337 | Dave sits down with Erin May, CMO at User Interviews, who joined as the company's first marketer with a two-page website and zero recurring rev...
How Marketers Are Creating High Quality Content with AI (That's Not Slop!)
Eoin Clancy (VP of Growth at AirOps), Connor Beaulieu (Senior SEO Manager at LegalZoom), and Adina Timar (Head of AEO at Weflow) join this live sessio...
How to Build a Product Marketing Motion That Works (with Jeff Hardison)
#335 | Jeff Hardison, now VP of Product Marketing at Sanity, joined Dave when he was running product marketing at Calendly to break down what the prod...
What B2B Marketers Can Learn from Restaurant Marketing (with Jessica Serrano, CMO at Bagel Brands)
#334 | Dave is joined by Jessica Serrano, CMO at Bagel Brands (Einstein Brothers, Noah's, Bruegger's, Manhattan Bagel), for a conversation about what...
How to Navigate a Rebrand with Clare Schmitt
#333 | Dave is joined by Clare Schmitt, a seasoned marketing leader and a member of our CMO community, to walk through what it actually takes to lead...
How Domitille de Saint-Exupéry (CMO at Lemlist) Turned $1.2M into $31M in New ARR
#332 | Dave is joined by Domi de Saint-Exupéry, CMO at Lemlist, a bootstrapped $40M ARR sales engagement platform, to break down exactly how she turne...
ABM: What Ramp, Snowflake, and Hightouch are doing in 2026
#331 | Dave is joined by a group of marketing leaders from Ramp, Snowflake, and Hightouch for a discussion about ABM and their plans for 2026. Casey P...
How to Build a Brand in B2B with Ryan Narod (VP of Marketing at Rippling)
#330 | Dave is joined by Ryan Narod, VP of Marketing at Rippling, to break down how Rippling has built one of the stand outbrands in B2B right now. Ry...
How to Upgrade Your Webinar and Email Strategy for 2026 with Jay Schwedelson (Founder, SubjectLine.com)
#329 | Dave is joined by Jay Schwedelson, Founder of SubjectLine.com and GURU Media Hub, to break down why most webinars and email programs underperfo...
The Strategy Behind Canva’s B2B Growth with Emma Robinson and Kristine Segrist
#329 | Dave is joined by Emma Robinson, Head of B2B Marketing at Canva, and Kristine Segrist, Global Head of Consumer Marketing at Canva, to break dow...
How to Lead Marketing Through the AI Shift with Bill Glenn (SVP of Marketing at Esper)
#328 | Jess Lytle is joined by Bill Glenn, SVP of Marketing at Esper, for a conversation about what it actually looks like to lead a marketing team th...
How to Use AI for Content Without Creating Slop with Eoin Clancy (VP Growth at Airops)
#326 | Dave is joined by Eoin Clancy, VP of Growth at Airops, to break down what it takes to create great content without pumping out AI slop. They ta...
How To Drive Revenue Through Content with Lashay Lewis (Founder, Authority Plug)
325 | Lashay Lewis helps B2B SaaS companies create profit driven content strategies. We talk about why a B2B content strategy should be built from the...